
Unexpected Caucasus creates off-road experiences through Georgia’s forests, mountain trails and open landscapes. Working from an existing brand identity, we designed and built a website that introduces the adventure and makes the next step feel simple.
- Client
- Unexpected Caucasus
- Sector
- Off-road experiences
- Services
- Website design & development
- Brand guidelines
- Supplied by the client
- Deliverables
- Complete website design and build; interactive trip builder and enquiry flow
A sense of the journey
Sweeping drone footage, photography from the trails and bold typography bring visitors into the landscape. We gave the imagery room to speak, balancing the atmosphere of the outdoors with clear information about the experiences, vehicles and people behind them.
The same care carries through to mobile, from the spacing and navigation to video that adapts to the visitor’s connection. Rich visuals stay central without getting in the way of exploring the site.
From inspiration to inquiry
A trip builder helps visitors shape their day around their group. They can choose a duration, vehicle configuration and extras, then see an estimated price before sending an inquiry.
Every request reaches the team with the trip details included, while the customer receives an acknowledgment. The team can reply directly to discuss availability and confirm the arrangements. It’s a straightforward handover from the website to the people who make the experience happen.